How Marketers can counter BitBounce
Abhi2018-11-19T15:24:55+05:30I am marketing a mobile app which has close to 100,000 downloads and growing daily. I am currently using MailChimp [...]
Why Entry pop ups are a bad idea?
Abhi2018-11-19T13:12:34+05:30Okay, I landed on a website today, that belonged to apparently one of the biggest management consultants of today. One [...]
The Island of Blind Men
Abhi2020-04-16T11:48:59+05:30I like traveling and I always wanted to take a long trip in my boat. When I finally gathered the [...]
The problem of taking ownership
Abhi2018-11-19T13:07:10+05:30As all marketing companies, some of our projects fail. But as all good companies, we try to understand - the [...]
Data and Science
Abhi2018-11-19T13:06:06+05:30Just watched a video of Sadhguru being interviewed by three IIM A students. IIM Ahmedabad is supposedly the best B [...]
Book Review: Zero to One By Peter Thiel
Abhi2018-11-19T16:01:40+05:30Zero to One - Peter Thiel with Blake Masters Zero to One is a very interesting concept. There are two [...]
Book Review : Rich Dad Poor Dad – Robert Kiyosaki
Abhi2018-08-27T19:35:12+05:30My exposure to ‘how money works’ was very limited until I picked up Rick Dad Poor Dad book. Robert Kiyosaki, [...]
Blending in and standing out
Abhi2018-08-15T11:51:54+05:30Why do Zebras have stripes? Because they stay in a herd and stripes make it easy for them to blend [...]
To risk or not to risk?
Abhi2018-08-15T12:05:24+05:30When I am in a fix about whether I should risk something or not, I play a little game with [...]
Blog Post Title
Abhi2018-08-06T13:29:34+05:30What goes into a blog post? Helpful, industry-specific content that: 1) gives readers a useful takeaway, and 2) shows you're [...]